Target Market Selection Segment Evaluation †MyAssignmenthelp.com

Question: How Improvement Process can be Enhanced in the Organization? Answer: Introduction: Improvement process in the organization can be enhanced in the organization by considering different internal and external factors. One of the major internal factors that should be considered is the determination of the target market. This is due to the reason that organizations should effectively determine the target market especially in the case of entering in the foreign market. The more effective will be the determination of the target market, the easier will be for the organizations to design their product and service according to the market requirement (Aghdaie Alimardani, 2015). This will help them to improve their market offerings. Another factor that should be considered is the determination of the quality standard. This is also important due to the reason that having quality certified will help the business organizations to have more exposure in the global market. Market acceptance will get increased with having the certification from the leading quality standards. Some of the quality standards that should be considered are the ISO 9000, HACCP and ISO/IEC 17025:2005. This will ensure that the offerings of the business organizations are at par to the desired standard (Heras-Saizarbitoria Boiral, 2013). The last factor that should also be considered is effective determination of the internal environment of the organization. Internal management will include identification of the issues with the employees and having positive working environment in place. This will ensure that employees will be equipped enough to deal with the organizational challenges and increase the organizational productivity. Reference Aghdaie, M. H., Alimardani, M. (2015). Target market selection based on market segment evaluation: a multiple attribute decision making approach.International Journal of Operational Research,24(3), 262-278. Heras?Saizarbitoria, I., Boiral, O. (2013). ISO 9001 and ISO 14001: towards a research agenda on management system standards.International Journal of Management Reviews,15(1), 47-65.